Role: Art direction & design
Mother London 2020
Project description
When you’ve had your hands full of the Colonel’s Original Recipe chicken, there’s really only one thing to do… This KFC print campaign brings the "Finger Lickin' Good" slogan to life in a bold, visually striking way. The out-of-home posters feature intimate close-ups of diverse individuals savoring the post-meal finger lick, capturing the sensory satisfaction of KFC's taste. Using tight crops and naturalistic lighting, these images create a slightly unsettling yet captivating visual experience that embodies the brand's iconic slogan in a memorable, provocative manner.
And just gonna leave this here.
Commit to NothingSun & Sand Sports
KFC Finger Lickin’GoodPrint design
The imitation jarOOH - Design direction
Stella Artois Together ApartExperience design
KFC Gravy candleProduct design
Make Time for The Life ArtoisPrint design
Doritos make your playBrand platform
Defiant DancerDesign
KFC ClashArt direction / Social
KFCHILLSocial / Mobile
Twisted toysBranding, logos
IKEA x VIRGILArt direction / print
ikea out of the blueprint
ikea x sonosVisual identity, print
KFC XmasSocial / Mobile