Miguel Sousa
Creative design director
London based
About
Miguel Sousa is a multidisciplinary conceptual designer, art director, and illustrator, currently serving as Design Director at BBH London. With over a decade of experience, he has honed his ability to apply systematic creative thinking to craft visuals that help brands produce iconic, disruptive, and award-winning work.
The role
Miguel Sousa is both a hands-on designer and creative art director, leading the creative direction for multiple projects across agencies’ most iconic brands. As an illustrator, he adapts his style to suit each brand’s needs. Outside of work, you’ll often find him running through the streets and parks of London.
Professional Journey
His creative journey began at 15 when he started working at a local photography shop while playing semi-pro football at night. He earned a degree in graphic design and a master’s in illustration and animation while running heymikel studio, the design and illustration studio he created. At 23, he won a Cannes Young Lion as an art director at Lola MullenLowe in Madrid. He later worked at Saatchi & Saatchi and Mother London, freelancing for various agencies in London, Toronto, and New York. His work has received recognition from prestigious awards, including Cannes Lions, D&AD, and One Show, among others.
Work experience
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BHH London
Design Director
Aug 2024 - Present
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Global Design Director
Ogilvy Toronto - Freelance
October 2023 - Aug 2024
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Mother London
Creative Senior Designer / Art director
April 2018 - August 2023
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Saatchi & Saatchi
Senior integrated Designer
November 2015 - April 2018 / UK
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Lola mullen-lowe
Art Director / Designer
August 2013 - November 2015 / Spain
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Throttleman & Red Oak
Designer and illustrator
November 2012 - 2013 / Portugal
Selected clients
Burger king, Tesco, Samsung, KFC, Stella Artois, Dove, Doritos, Ikea, Uber Eats, Greenpeace, Facebook, Twitch, Innocent, Dune, Visa, Zalando, Capital one, Head & Shoulders, HSBC, Rekorderlig, Haagen Dazs, Magnum, Mattel, Cornetto, Scrabble, Hotwheels.
Education
Hyper Island
Master Class Digital Awareness
2014 - Spain
IPCA
Master degree - Illustration and Animation
2011 - 2013 / Portugal
IPCA
Communication design degree
2008 - 2011 / Portugal
Filomarketing
Technic Graphic Design III
2005 - 2008 / Portugal
Awards
Burger King - Bundles of Joy campaign _ 2025
The Andys Ny - Gold
British Arrows Awards - Bronze
Creative Review Annual 2025
KFC – Finger Lickin'Good _ 2021
Graphite Pencil / Press & Outdoor / Poster Advertising Campaigns
Wood Pencil / Press & Outdoor / Existing Sites Poster Advertising
Wood Pencil / Photography / Portraits
Greenpeace _ Rang-tan _ 2019
Yellow Pencil / Creativity for Good / Advertising /Brand
Wood Pencil / Film Advertising / Public Service Commercials
Wood Pencil / Impact / Campaign / Environment and Sustainability
Wood Pencil / Direct / Direct Response/Film Advertising
Wood Pencil / Animation / 2D Cel Animation
KFChill _ 2019
Shortlist / Digital Marketing / Campaign Websites / 2019
Cannes Lions
2015 - 3 Shortlist
El Ojo de Iberoamérica
2015 - 1 Gran prix
2015 - 2 gold
2015 - 2 silver
2015 - 2 Bronze
2015 - Shortlist new talent
El sol festival
2015 - Silver - Marketing direct
Cannes young lions
2015 - Gold - Print/Outdoor (Portugal)
2014 - Bronze in Print (Portugal)